About Amy Kelly Lauer

After 25+ years of a fulfilling career in Omnichannel Retail and Merchandising, Amy decided to align her purpose and passion (helping people achieve their goals) and her work.

From leading teams in small startups to $1b businesses in Fortune 500 companies, Amy has always been passionate about developing talent and helping others rise in their careers. After completing several courses in the USF Masters of HR and Organizational Design program, she expanded her impact at work by increasing organizational effectiveness using clarified competencies, culture shifts, and innovative collaboration tools. After 100+ hours of coaching training with Co-Active Training Institute and self-reflection, Amy launched Catalyst & Co, so she could fully dedicate herself to coaching others.

As a values-driven Leadership & Fulfillment coach, Amy’s goal is to spark transformation. Her unique style combines C-level knowledge and experience with proven coaching tools and frameworks. Amy’s clients benefit from her intuition, insights, and ability to demystify blockers while guiding the co-creation of client-centered solutions.

Master of Business Administration
University of Michigan
Ross School of Business

Master of Human Resource and Organizational Development Coursework
University of San Francisco

Bachelor of Arts in Psychology with a Minor in Dance
Hamilton College, Clinton, NY, USA

CPCC
Certified Professional Co-Active Coach

The Co-Active Training Institute

ACC
Associate Certified Coach International Coaching Federation

Certified GCHQ Coach
Group Coaching HQ

Certified Professional Co-Active Coach (CPCC)
Group Coach

A Message From Amy

“I am dedicated to making our world a better, healthier, and equitable place for all. Sharing a moment, noticing, and reflecting can be the drop that causes ripples, the spark that ignites, the catalyst which leads to learning, action, and change. I believe everyone has their own answers – sometimes it’s helpful to have someone else ask the questions!”